Just Believe Fit is behind a new initiative to bring the Thornbury community together over a shared art piece of laneway art.
The aim is to bring life to the entire laneway between Raleigh and Gooch streets with a huge mural featuring butterflies in different sizes and colours sponsored by people who live, work or just love being in Thornbury.
A GoFundMe campaign has already raised $2,000 of the $3,000 needed to complete the mural, which will start in early December and be completed in sections. The GoFundMe page allows locals to sponsor a butterfly to be featured in the mural.
They can dedicate the butterfly to a special person and see the butterfly and the person’s name emerge in the street art.
Darebin Council has also shown its support by contributing a paint voucher for the project and subsidising a mural to be completed early 2020 on the nearby wall of the old Camellia reception centre.
Just Believe Fit Director Marisa Lawlor said the idea emerged from a negative experience. “I had a big sinking feeling when I arrived at the studio one day to find someone had graffitied a huge tag over the Just Believe Fit signage in the laneway entrance.” Frustrated by the constant tagging she thought: ‘If you can’t beat them, why not join them?!’
Butterflies are a big theme at Just Believe Fit, which is also home to a beautiful butterfly art installation by local artist Liliana Barbieri, entitled ‘They Believed The Could … And So They Did’.
“Butterflies are deep and powerful representations of life. Around the world, people view the butterfly as representing endurance, change, hope, and life. In their simple beauty, they make people feel happy. An idea that is emerging in other street art of the area,” Marisa said.
“The idea of the art piece is to make people happy and to create a strong community connected by shared values. It is about making the laneway a safe place to be as well as create a talking point and an art destination in the local Thornbury area.”